Nine years of experience. One conclusion.
Personal outreach by salespeople delivered the best results. They wrote to people themselves, held conversations and guided them to a purchase.
Spam gets blocked. It annoys people.
011 message
Introduction
Enters whenThe conversation begins
- Hello, [target_name]…
023 messages
Presentation
Enters whenThe person shows interest
- Voice message about merch
- T-shirt examples
- A question from AI…
24 h without a reply → Nurturing
031 message
Answering questions
Enters whenThe person has a question
- Answer to a questionAIAbout fabric, prints, sizes…
24 h without a reply → Nurturing
04Two branches
Lead nurturing
Enters whenNo reply for 24 hours
After the presentation or answering questions.
Next in the scenario Offer → Call or purchase → ···